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Abstract: For the first time, this groundbreaking guide unlocksthe secrets used by Amazon, Virgin, Apple, Starbucks, and salesforce.com. It creates a guide for success based on three years of scientific study drawing insights from more than 100 businesses to identify seven key factors. When implemented together these factors have been proven to drive superior business performance. Customer culture isas fundamental to business performance as breathing is to living. It is the life force of your bu ...; [Read more...] For the first time, this groundbreaking guide unlocksthe secrets used by Amazon, Virgin, Apple, Starbucks, and salesforce.com. It creates a guide for success based on three years of scientific study drawing insights from more than 100 businesses to identify seven key factors. When implemented together these factors have been proven to drive superior business performance. Customer culture isas fundamental to business performance as breathing is to living. It is the life force of your business. This applies no matter what your industry sector.

Abstract: The macroeconomic approach - National income and product - The classical system - The keynesian system - Fiscal policy - Consumption - The demand for investment - Foreign trade - The commodity market - The money market - Equilibrium income - Aggregate demand - Aggregate supply - Classical and keynesian analysis - applied governmental policy - Inflation - The process of economic change.

Abstract: Preface - firms, objectives and industrial structure - industry subgroupings - cost conditions - pricing behavior - product differentattion - seller concentration - barriers to entry - vertical integration - diversification - public policy and industrial structure.

Abstract: Economics and statistics - a review of economic concepts - a review of statistical concepts - simple regression and the measurement of economic relationship - index numbers and time series - simple regression analysis: alternative models - multiple regression analysis - the analysis of variance - - the logical or structural analysis of economic time series - the construction of large-scale economic models: a proving ground for economic statistics - identification, casual ordering, and ...; [Read more...] Economics and statistics - a review of economic concepts - a review of statistical concepts - simple regression and the measurement of economic relationship - index numbers and time series - simple regression analysis: alternative models - multiple regression analysis - the analysis of variance - - the logical or structural analysis of economic time series - the construction of large-scale economic models: a proving ground for economic statistics - identification, casual ordering, and estimation in economic models - alternative methods of estimation in economic models.

Abstract: The optimization problem - Uncertainty and utility - The enterprise decision nexus - Partial optimization: sources of money capital - Partial optimization: asset investments - Production and capital theory: the issues in historical perspective - Production, capital, and finance: elements if the optimization model - The general optimization model: initial approximation to constrained solutions - The general optimization model: a second approximation - The optimum optimorum: the ownershi ...; [Read more...] The optimization problem - Uncertainty and utility - The enterprise decision nexus - Partial optimization: sources of money capital - Partial optimization: asset investments - Production and capital theory: the issues in historical perspective - Production, capital, and finance: elements if the optimization model - The general optimization model: initial approximation to constrained solutions - The general optimization model: a second approximation - The optimum optimorum: the ownership investment in the firm - Issues in structural planning.

Abstract: Commercial banks as creators of "money" - A model of bank portfolio selection - Financial intermediaries and the effectiveness - Financial intermediaries and a theory of monetary control - Monetary policy, debt management, and interst rates: a quantitative appraisal - Determinants of bond yield differentials: 1954 to 1959.

Abstract: Some fundamentals of supply and demand analysis - consumer demand theory - marginal utility analysis - consumer demand theory, indifference curve analysis - additional topics in demand theory - the theory of production - the costs of production - competition - pure monopoly - other market structures - pricing of factors of production - general equilibrium analysis.

Abstract: Liquidity preference as bahavior towards risk - Substitution and complementarity in the choice of risky assets - Efficients portfolios with short sales and margin holdings - Effect of alternative tax structures on individuals' holding of financial assets - Stock market indices: a principal components' analysis - The accumulation of risky capital: a sequential utility analysis - Estimating the utility of wealth from call options data.

Abstract: Consumer expenditures and the capital account - Consumer debt and spending: some evidence from analysis of a survey - An empirical study of cash, securities, and other current accoiunts of large corporations - An empirical examination of a commercial bank loan offer function - An empirical model of commercial bank portfolio management - Life insurance investment: the experience of four companies.

Abstract: Labor as a source of income - Labor as a movement - Labor as a factor of preduction - Labor as a market - Labor as a pressure group - Labor as the subject of social protection - Labor in relation to the performance of the economy - Labor in the years ahead.