Managing opportunity
New York : American Management Association, 1972
Abstract:
Opportunity-oriented decisions - Analysiso of individual opportunities - A matrix for classifyng opportunities - Selection of individual opportunities - Top management control by opportunitirs - Opportunized marketing - Pricing by opportunities - Organozation for opportunities - Opportunity-oriented performance measurement - Opportunity planning - innovating opportunities - Problems in application.
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| Description | Managing opportunity/ Robert W. Ferrell. - New York : American Management Association, 1972. - X, 230 p. ; 30 cm |
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| ID file | 72969 |
| Library | Inv. | Ubi. | Collocation | State | Status | Reservations |
|---|---|---|---|---|---|---|
| Biblio Conf | 100359 | Biblioteca | LC / 972 / 46 | Available | In library | None |