Human behavior in economic affairs : essays in honor of George Katona : with concluding comments by George Katona
Amsterdam ; London ; New York : Elsevier scientific, 1972
Abstract/Sommario:
Economic psychology and behavioral science - Understanding and comparing consumer behavior - Predicting consumer behavior - The consumer in a changing environment - Poverty and social welfare - Concluding essay.
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| Descrizione | Human behavior in economic affairs : essays in honor of George Katona : with concluding comments by George Katona / edited by Burkhard Strumpel, James N. Morgan, Ernest Zahn. - Amsterdam ; London ; New York : Elsevier scientific, 1972. - X, 590 p. : 1 ritratto ; 24 cm |
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| ID scheda | 44779 |
| Biblioteca | Inv. | Ubi. | Collocazione | Prestabilità | Stato | Prenotazioni |
|---|---|---|---|---|---|---|
| Biblio Conf | 0095750 | Biblioteca | LC / 972 / 36 | Ammesso al prestito | A scaffale | Nessuna |